Επιμέλεια : Δημήτρης Καραγεωργίου
Λάβαμε την ενημέρωση για την εκδήλωση, από e-mail που μας έστειλε η Brunswick Netherlands B.V. Για να έχουμε μιά ιδέα, του τι γίνεται αλλού.
SEA RAY® AQUAPALOOZA® IS ‘BIGGER IN TEXAS’
65,000 to 70,000 Attendees, 7,000 Boats, Brad Paisley
Make Fifth Annual Signature Event Largest Ever
65,000 to 70,000 Attendees, 7,000 Boats, Brad Paisley
Make Fifth Annual Signature Event Largest Ever
FOR IMMEDIATE RELEASE
KNOXVILLE, Tenn. – July 13, 2010 – Sea Ray Boats and its dealer Sail & Ski Center announced today
that an estimated 7,000 boats and 65,000 to 70,000 people attended Brad Paisley’s concert on Saturday,
July 10, at the AquaPalooza 2010 Signature Event on Lake Travis near Austin, Texas.
The event, held at The Reserve on Lake Travis, broke all previous Signature Event attendance
records. This year’s Signature Event attendance numbers are a compilation of on-site estimates by state
and local officials, online registrations, and aerial comparisons and calculations. This year’s results are
nearly double last year’s record-setting event.
“We are extremely complimentary of the event organizers. From a public safety perspective, the
event was very successful,” said Roger Wade, public information officer from the Travis County Sheriff’s
Office. “We plan for the worst and hope for the best. This event turned out to be the best, with very few
on-water incidences, especially for an event of this magnitude.”
“Aside from the attendance records, we are most pleased that the boating lifestyle continues to
be enjoyed safely in an event as large as AquaPalooza,” said Rob Noyes, vice president of marketing for
Sea Ray. “This year’s event was larger and more complex in every facet. It included multi-day activities
around Lake Travis and in the Austin area. We had a more significant land presence for our vendors and
attendees, and we had incredible cooperation with our music talent, especially Brad Paisley and his team.
“Lake Travis is a beautiful location. The weather, while a bit challenging during our setup, turned
out fantastic, and the music-loving Austin community really supported us in making this a successful
event,” Noyes continued. “I’d like to extend a big thank you to everyone who attended, and I would
especially like to thank our host dealership, Sail & Ski, and everybody in the communities surrounding
Lake Travis, who reconfirmed that ‘everything is bigger in Texas.’”
The week of AquaPalooza-related festivities featured the Signature Event on Saturday, which
was headlined by Paisley, in conjunction with his current H2O World Tour. The week also included a
(more)
NEWS RELEASE
AquaPalooza 2010
July 13, 2010
Page 2 of 3
Battle of the Bands on Friday, July 9, plus an all-day music bill preceding Paisley. The large crowd was
entertained by Matt Stillwell, Joanna Smith, Lee Brice and Jerrod Niemann, who not only warmed things
up in preparation for Paisley, but also got the chance to perform original music in front an extremely
enthusiastic audience.
As with last year’s AquaPalooza, the viral buzz surrounding the event was evident in the
thousands of new Facebook fans who posted photos and made comments, such as Sheri Noah, who
wrote, “It was awesome! Awesome! Awsome! Brad puts on an amazing show! The event was a success,
very cool and so fun!”
In addition to the Signature Event on Lake Travis, this year’s AquaPalooza will consist of more
than 100 events held around the world during the remaining weekends of July. “Our dealers do an
outstanding job of coordinating AquaPalooza events in their local areas,” said Noyes. “They have made it
their goal to unite all boaters, not just Sea Ray owners, to celebrate the unmatched excitement and fun of
life on the water.” Sponsors like Mercury MerCruiser®, Cummins MerCruiser Diesel, GMC®, Sony®,
National Boat Owners Association, Raymarine®, and Sebago® generously supported the activities.
For additional information on AquaPalooza 2010 and the Signature Event, please visit
www.aquapalooza.com. Images are available for review at www.davidkwitty.smugmug.com (click on
“Galleries” and then “AquaPalooza 2010”). Aerial images can be found on www.filmagic.com, courtesy of
Gary Miller Photography.
ABOUT SEA RAY
Founded in 1959, Sea Ray is the world’s largest manufacturer of superior quality pleasure boats. Sea
Ray is headquartered in Knoxville, Tenn., and operates as part of the Boat Group division of Brunswick
Corporation. With more than 40 models ranging from 17 to 60 feet, Sea Ray makes a boat for every
lifestyle — each built with a unique commitment to quality, craftsmanship, and excellence throughout.
Additional information about Sea Ray is available at www.searay.com.
ABOUT BRUNSWICK
Headquartered in Lake Forest, Ill., Brunswick Corporation endeavors to instill "Genuine Ingenuity"(TM) in
all its leading consumer brands, including Mercury and Mariner outboard engines; Mercury MerCruiser
sterndrives and inboard engines; MotorGuide trolling motors; Attwood marine parts and accessories;
Land 'N' Sea, Kellogg Marine, Diversified Marine and Benrock parts and accessories distributors; Arvor,
Bayliner, Bermuda, Boston Whaler, Cabo Yachts, Crestliner, Cypress Cay, Harris, Hatteras, Kayot, Lowe,
Lund, Maxum, Meridian, Ornvik, Princecraft, Quicksilver, Rayglass, Sea Ray, Sealine, Triton, Trophy,
Uttern and Valiant boats; Life Fitness and Hammer Strength fitness equipment; Brunswick bowling
centers, equipment and consumer products_old; Brunswick billiards tables and foosball tables. For more
information, visit www.brunswick.com.
(more)
AquaPalooza 2010
July 13, 2010
Page 3 of 3
ABOUT SAIL & SKI
Founded in 1969, the Sail & Ski Center has developed into the “Standard of Excellence” in boat dealers.
As an authorized dealership for Sea Ray boats, Nautiques by Correct Craft, Boston Whaler, South Bay
pontoon boats, and Kawasaki Jet Skis, Sail & Ski’s boat brands are of the finest quality and best-selling in
central and south Texas. The dealership’s pro shop features the top selection of the most recent water
skis, Ronix wakeboards, Hyperlite Wakeboards, Liquid Force Wakeboards, tubes and summer clothing
for all of its customers’ summer boating needs. For additional information, you can visit the Sail & Ski
Center at any of its three Texas locations: Austin, San Antonio and Lakeway, or online at
www.sailandski.com.
ABOUT THE RESERVE AT LAKE TRAVIS
Encompassing 300 lush acres of rolling hill country and featuring 3.5 miles of pristine shoreline along the
south shore of Lake Travis, The Reserve at Lake Travis is the ultimate in Texas luxury living. Located on
Thurman Bend Road, The Reserve features large, one to five-acre home sites that are carefully designed
to take full advantage of expansive vistas and water frontage. Complete resort amenities include a
comprehensive equestrian center, private lake club, full service marina with 250 covered boat slips, swim
center featuring a lazy river and water park, and more. The Reserve was designed by Hal Jones
Development, a real estate development firm based in Austin that focuses primarily on Texas coastal and
hill country properties. Visit www.reserveatlaketravis.com for more information.
that an estimated 7,000 boats and 65,000 to 70,000 people attended Brad Paisley’s concert on Saturday,
July 10, at the AquaPalooza 2010 Signature Event on Lake Travis near Austin, Texas.
The event, held at The Reserve on Lake Travis, broke all previous Signature Event attendance
records. This year’s Signature Event attendance numbers are a compilation of on-site estimates by state
and local officials, online registrations, and aerial comparisons and calculations. This year’s results are
nearly double last year’s record-setting event.
“We are extremely complimentary of the event organizers. From a public safety perspective, the
event was very successful,” said Roger Wade, public information officer from the Travis County Sheriff’s
Office. “We plan for the worst and hope for the best. This event turned out to be the best, with very few
on-water incidences, especially for an event of this magnitude.”
“Aside from the attendance records, we are most pleased that the boating lifestyle continues to
be enjoyed safely in an event as large as AquaPalooza,” said Rob Noyes, vice president of marketing for
Sea Ray. “This year’s event was larger and more complex in every facet. It included multi-day activities
around Lake Travis and in the Austin area. We had a more significant land presence for our vendors and
attendees, and we had incredible cooperation with our music talent, especially Brad Paisley and his team.
“Lake Travis is a beautiful location. The weather, while a bit challenging during our setup, turned
out fantastic, and the music-loving Austin community really supported us in making this a successful
event,” Noyes continued. “I’d like to extend a big thank you to everyone who attended, and I would
especially like to thank our host dealership, Sail & Ski, and everybody in the communities surrounding
Lake Travis, who reconfirmed that ‘everything is bigger in Texas.’”
The week of AquaPalooza-related festivities featured the Signature Event on Saturday, which
was headlined by Paisley, in conjunction with his current H2O World Tour. The week also included a
(more)
NEWS RELEASE
AquaPalooza 2010
July 13, 2010
Page 2 of 3
Battle of the Bands on Friday, July 9, plus an all-day music bill preceding Paisley. The large crowd was
entertained by Matt Stillwell, Joanna Smith, Lee Brice and Jerrod Niemann, who not only warmed things
up in preparation for Paisley, but also got the chance to perform original music in front an extremely
enthusiastic audience.
As with last year’s AquaPalooza, the viral buzz surrounding the event was evident in the
thousands of new Facebook fans who posted photos and made comments, such as Sheri Noah, who
wrote, “It was awesome! Awesome! Awsome! Brad puts on an amazing show! The event was a success,
very cool and so fun!”
In addition to the Signature Event on Lake Travis, this year’s AquaPalooza will consist of more
than 100 events held around the world during the remaining weekends of July. “Our dealers do an
outstanding job of coordinating AquaPalooza events in their local areas,” said Noyes. “They have made it
their goal to unite all boaters, not just Sea Ray owners, to celebrate the unmatched excitement and fun of
life on the water.” Sponsors like Mercury MerCruiser®, Cummins MerCruiser Diesel, GMC®, Sony®,
National Boat Owners Association, Raymarine®, and Sebago® generously supported the activities.
For additional information on AquaPalooza 2010 and the Signature Event, please visit
www.aquapalooza.com. Images are available for review at www.davidkwitty.smugmug.com (click on
“Galleries” and then “AquaPalooza 2010”). Aerial images can be found on www.filmagic.com, courtesy of
Gary Miller Photography.
ABOUT SEA RAY
Founded in 1959, Sea Ray is the world’s largest manufacturer of superior quality pleasure boats. Sea
Ray is headquartered in Knoxville, Tenn., and operates as part of the Boat Group division of Brunswick
Corporation. With more than 40 models ranging from 17 to 60 feet, Sea Ray makes a boat for every
lifestyle — each built with a unique commitment to quality, craftsmanship, and excellence throughout.
Additional information about Sea Ray is available at www.searay.com.
ABOUT BRUNSWICK
Headquartered in Lake Forest, Ill., Brunswick Corporation endeavors to instill "Genuine Ingenuity"(TM) in
all its leading consumer brands, including Mercury and Mariner outboard engines; Mercury MerCruiser
sterndrives and inboard engines; MotorGuide trolling motors; Attwood marine parts and accessories;
Land 'N' Sea, Kellogg Marine, Diversified Marine and Benrock parts and accessories distributors; Arvor,
Bayliner, Bermuda, Boston Whaler, Cabo Yachts, Crestliner, Cypress Cay, Harris, Hatteras, Kayot, Lowe,
Lund, Maxum, Meridian, Ornvik, Princecraft, Quicksilver, Rayglass, Sea Ray, Sealine, Triton, Trophy,
Uttern and Valiant boats; Life Fitness and Hammer Strength fitness equipment; Brunswick bowling
centers, equipment and consumer products_old; Brunswick billiards tables and foosball tables. For more
information, visit www.brunswick.com.
(more)
AquaPalooza 2010
July 13, 2010
Page 3 of 3
ABOUT SAIL & SKI
Founded in 1969, the Sail & Ski Center has developed into the “Standard of Excellence” in boat dealers.
As an authorized dealership for Sea Ray boats, Nautiques by Correct Craft, Boston Whaler, South Bay
pontoon boats, and Kawasaki Jet Skis, Sail & Ski’s boat brands are of the finest quality and best-selling in
central and south Texas. The dealership’s pro shop features the top selection of the most recent water
skis, Ronix wakeboards, Hyperlite Wakeboards, Liquid Force Wakeboards, tubes and summer clothing
for all of its customers’ summer boating needs. For additional information, you can visit the Sail & Ski
Center at any of its three Texas locations: Austin, San Antonio and Lakeway, or online at
www.sailandski.com.
ABOUT THE RESERVE AT LAKE TRAVIS
Encompassing 300 lush acres of rolling hill country and featuring 3.5 miles of pristine shoreline along the
south shore of Lake Travis, The Reserve at Lake Travis is the ultimate in Texas luxury living. Located on
Thurman Bend Road, The Reserve features large, one to five-acre home sites that are carefully designed
to take full advantage of expansive vistas and water frontage. Complete resort amenities include a
comprehensive equestrian center, private lake club, full service marina with 250 covered boat slips, swim
center featuring a lazy river and water park, and more. The Reserve was designed by Hal Jones
Development, a real estate development firm based in Austin that focuses primarily on Texas coastal and
hill country properties. Visit www.reserveatlaketravis.com for more information.
